Marketing Communications Associate I
Eden Prairie, MN

DriSteem designs and manufactures humidification, water treatment and evaporative cooling systems to meet the unique requirements of health care, industrial, process-critical, commercial, and residential applications worldwide. DriSteem’s reputation as the humidification industry leader is the result of over 50 years of product excellence, innovation, and responsive customer service.

DriSteem currently has an opening for a Marketing Communications Associate I in our Marketing Department.

 

Position Summary:

Supports growth of DriSteem through internal and external communications, promotions, and events in alignment with the company’s strategic plans to achieve industry recognition, vertical market presence, lead generation, rep engagement, and revenue objectives.  

 

Brand Ambassador

  • Ensure the proper and consistent use of themes, messages, formats, trademarks, company logos and identity by the company and by DriSteem reps.
  • Monitor and audit online presentation, physical materials, and correspondence produced and distributed by the company and by DriSteem reps for compliance with DriSteem style guide.
  • Assists colleagues and external partners with use of content and brand elements.

     

    External Communications

  • Maintains annual calendar of communications, documents and updates the plan in Zoho, and regularly updates marketing and sales team members on progress.
  • Produces and distributes monthly newsletters to multiple audiences with content approval from Marketing Communications Manager.
  • Produces and distributes social media and other online content with design and messaging approval from Marketing Communications Manager.
  • Helps facilitate media relationships, outreach, advertising, and press releases.
  • Assists with print, electronic, and direct mail advertising.
  • Works on copywriting for company ads, articles, materials, and communications.
  • Regularly audits and updates company website to ensure accurate, complete information and optimize for usability and search visibility.
  • Manages inbound leads; documenting in Zoho CRM, developing and distributing follow-up materials, ensuring follow-up by the sales team, and tracking results.

     

    Audience Segmentation and Maintenance

  • Maintains contact database with respect to regular updates, data verification and accurate segmentation of contacts. Reports regularly on volume and types of contacts in the database.
  • Works with sales team to maintain accurate customer account records.
  • Works with business systems team to maintain accurate contact records and synchronization between systems.

     

    Promotions and Events

  • Works with marketing and sales teams on planning and execution of promotional programs, training courses, conferences, trade shows, and other internal/external events.
  • Assists with development and production of content for all types of marketing and sales programs.
  • Briefs internal and external audiences on plans and execution responsibilities regarding programs, training courses, conferences, and events.
  • Acts as a primary facilitator and point of contact during training courses, conferences, and other events.

     

    Internal Communications

  • Coordinate/communicate marketing plans and activities with other departments, as appropriate, to ensure a coordinated work effort and team approach.
  • Responsible for content, production, and distribution of Steemlines newsletter.
  • Assists with production of internal communications, events, and activities to keep employees informed and engaged with the business.
  • Reports regularly on department activities and program status/results.

     

    General Responsibilities:

  • Support continual compliance with ISO 9001 standards and procedures.
  • Maintain positive work atmosphere by acting and communicating in a manner to get along with customers, clients, vendors, co-workers, and management.Maliciously motivated criticism, bullying or harassment will not be tolerated.
  • Comply with any/all company safety and health rules and policies and promote safe work practices. Report any safety concerns to supervisor/manager.
  • Ensure compliance with departmental guidelines and company standards.
  • Some shop/lab/factory interface.
  • Some travel may be required.
  • Perform related work as apparent or assigned.

     

    Experience:

  • Minimum 3 years related marketing experience.
  • Bachelor’s Degree required in Business, Marketing or Marketing Communications.
  • Exposure to planning and execution of promotions that meet corporate objectives.
  • Working knowledge of CRM, and marketing automation programs.
  • Experience promoting technical products to technical and non-technical audiences.

     

    Key Qualities and Skills:

  • Detail oriented with excellent writing, spelling, and grammar skills.
  • Technologically savvy and enjoys learning and using new software programs.
  • Highly proactive. Chooses to take initiative and ownership of projects.
  • Strong creative, organizational and time management skills.
  • Demonstrated ability to work well in cross-functional team environment.
  • Ability to work independently, be a self-starter and handle multiple projects simultaneously.
  • Strong presentation and communication skills.


A GREAT PLACE TO WORK FOR ALL!
At DriSteem, our employees are our most important resource. That's why we offer comprehensive benefits and unique perks.

We care about your health by providing...

  • A comprehensive health insurance plan
  • Dental and vision insurance
  • Flexible spending account
  • A progressive wellness program for you and your spouse (including incentives)


We care about your wellbeing by providing...

  • PTO and holiday pay
  • Flexible work schedule
  • Dress for the day (casual dress code)
  • Free coffee and popcorn
  • Employee discounts from our parent company - Aprilaire products
  • Cell phone discount

 

We care when you need it most by providing...

  • Company-sponsored short- and long-term disability plans
  • Employee assistance program
  • Identity theft protection
  • Bereavement pay

 

We care about your financial wellness by providing...

  • 401(k) with company match and generous profit sharing
  • Free use of Spectrum Advisors – Financial Planning
  • Three types of life insurance coverage
  • Scholarship awards

 

We care about your growth by providing...

  • Tuition reimbursement program
  • Learning and development opportunities

 

We care about our community by...

  • Giving back to a local charity through fundraising

 

Qualified candidates may send a resume to Human Resources, 14949 Technology Drive, Eden Prairie, MN 55344, via email at recruiting@dristeem.com or fax:  952-229-3202.

EOE

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